This post has been brewing in my head for over a year already and it’s finally ready to come out. This post is also the […]
Continue readingAuthor: Hans De Leenheer
The rise of the multi-domain expert
The dominance hierarchy The basic premise of any dominance hierarchy is that a minority of people is going to be fantastically successful and a very […]
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Your unique selling points are unique because your competition allows that
Thought I’d kick it off with a little thought provoking title. Not just as clickbait because I truly believe in that statement but more about […]
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Customer Support procedures are the basics for Customer Success
There’s two types of blogposts I write; sharing experience I have been chewing on for a long time or a sudden rant about an annoyance. […]
Continue readingMaking the case for permissioned BlockChain technologies
Earlier this year I joined Gospel Technology in London as its VP Product Strategy and it’s about time I start sharing some of the goodness […]
Continue readingMy colleague has AD(H)D – what now?
I recently got the following request from a close friend: “Do you have any advice for managing employees with ADHD? I’ve just had a chat […]
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When bad press really is bad press
There’s this saying that there’s no such thing as bad publicity. Although I do agree that the only thing worse than being talked about is […]
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Starting a User Community – what platform to choose?
If your company’s tagline is ‘joint innovation’ and being ‘as close as possible to the customer‘ is your goal, a user community forum seemed to […]
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Marketing in Stealth Mode
Three weeks into my new role as Head of Marketing at D Square it’s time to share my first experiences and findings. First of all […]
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A New Challenge
Prologue Today I started a new challenge. It’s quite fair to say this could count as the start of the IV-th episode of my career. […]
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Influencer Marketing for Dummies
What the hell is this new buzzword Influencer Marketing and who is that Influencer here? Haven’t we had enough self-labeled titles? Heck I even call […]
Continue readingNew Awesomeness Feature on my list – from Meraki
I sat through quite an amount of vendor pitches. From time to time it’s the small things that differentiate the company and show you their […]
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