I have been inspired by Über and Google driverless cars and even created a whole business plan that would make me rich. I’m not kidding, this was my BHAG (Big Hairy Audacious Goal). I even already had a draft of a powerpoint to start my business around it. I still might do it but this news made me too needy to talk to you about it.
I travelled a few times to both Russia and the United States last year and couldn’t help having so much troubles with the difference in how to get everywhere. It was not really the Russian taxi drivers’ fault, it was mine! I couldn’t express myself as I don’t speak Russian. I couldn’t order a taxi without the need of an English speaking hotel employee or colleague. On the other hand in the States I could order a taxi with an app and could even follow him through GPS.
Now for some facts
Now down to business!
This is where it gets really interesting. If you look a the cost of a taxi, the biggest cost probably is the drivers’ labour. I just made a slide that is totally NOT backed by research so I could be off left or right by at least 50% but you’ll get the idea of where I am going. Research probably will prove me right.
So even if the acquisition of a driverless car would be double, in the end the price of a driverless taxi would be cheaper already from day 1!