In Part 1 I discussed the (ab)use of SAVINGS. In Part 2 the focus went to DOLLAR per UNIT. In this third, and for now […]
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MarketingMetrics
Fooled by Marketing Metrics – part 2
In Part 1, I pointed at the use of the word SAVINGS in Marketing where using new technology to their extremes would save you money. […]
Continue readingFooled by Marketing Metrics – part 1
Yet another rant that will get me in even more trouble than I was before, trying to find a role in technical marketing. This time […]
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