Starting a User Community – what platform to choose?

If your company’s tagline is ‘joint innovation’ and being ‘as close as possible to the customer‘ is your goal, a user community forum seemed to be the very least I had to get in place as head of marketing. Our TrendMiner product is now exactly 1 year in beta going from v0.1 to v0.6 today. In order to make sure v1.0 by the end of the year / early 2016 is top notch, I think it is the perfect time now for the customers to start talking to each other and directly to our engineers / product management. The best

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Influencer Marketing for Dummies

What the hell is this new buzzword Influencer Marketing and who is that Influencer here? Haven’t we had enough self-labeled titles? Heck I even call myself a “datacenter specialist” on my LinkedIN profile. What’s a specialist anyway? While I do agree that self-labelling is a weird thing, it’s worth looking at the bigger picture. Be Social and Share:

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The Big Hearts Community

I truly love it when people go above and beyond their paycheck to support people in need. A good recent example is where Duncan Epping went teaching in an orphanage in Vietnam as part of the Team4Tech program. I added all the links to his blog series about it at the bottom of this page. This time I really want to give a big shout-out to arguably one of the biggest hearts in our technical community. Nick Howell, aka DatacenterDude, has saved his hair for a year to have it shaved off as part of the St-Baldricks project. Please watch

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